Generate new business by ‘Tweeting in Convoy’

How to use multiple Twitter accounts to your advantage by Tweeting in Convoy (a term first coined by Jon Bloor). The corporate account is the ‘battleship’ and you may have some niche product area accounts (‘aircraft carriers’ perhaps) but you really need some nifty ‘destroyers’ (personal accounts) to make Twitter work effectively for you.  

Brian Inkster

Inksters Solicitors

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